Radio Stations
Lotus FM
SABC
Lotus FM is all about fulfilling the cultural, information and entertainment needs of the affluent South African Indian population across three religious denominations (i.e. Hinduism, Islam, and Christianity) in six languages. Lotus FM’s programming policy is underpinned by core editorial values that reflect the proudly South African Indian identity while affirming the audiences rich Indian culture and heritage. The station’s discerning audience has an increased appetite for quality talk, latest news and the best in Eastern and Western music, while still maintaining a strong affinity towards their religion and culture.
Weekly Audience
238,000
(
43%
|
57%
)Coverage
| Eastern Cape | 1 % |
|---|---|
| Free State | 0 % |
| Gauteng | 21 % |
| KwaZulu-Natal | 71 % |
| Limpopo | 0 % |
| Mpumalanga | 1 % |
| North West | 0 % |
| Northern Cape | 2 % |
| Western Cape | 5 % |
Age Split
| 15-24 | 6 % |
|---|---|
| 25-34 | 7 % |
| 35-49 | 25 % |
| 50+ | 62 % |
Race Split
| Black | 6 % |
|---|---|
| White | 0 % |
| Indian/Asian | 89 % |
| Coloured | 5 % |
Broadcast Date
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